In a nutshell: We know that AMD has gone from dwelling in Intel’s shadow to turning into a real rival in current occasions, and a brand new survey illustrates this. According to the European Hardware Association (EHA), AMD’s recognition has elevated 50 p.c over the past two years.

When requested in regards to the subsequent desktop processor they meant to purchase, the 10,000 respondents who participate in the survey expressed a desire for AMD, with 60 p.c selecting the corporate over Intel.

“The last three years has seen AMD gain a lot of momentum in the enthusiast segment,” mentioned EHA chairman Koen Crijns. “With the Ryzen series of CPUs, AMD has eliminated any lingering performance gaps, while offering a great price/performance ratio.”

AMD has been slowly gaining favor amongst European PC followers. In the same survey from 2018, 40 p.c of respondents preferred AMD. That determine was as much as 50 p.c in one other survey performed in May this 12 months.

“The surge in preference from 50 percent to 60 percent over recent months, can be explained by the launch of AMD’s latest 3rd generation Ryzen desktop CPU”, mentioned Crijns.

AMD can be making beneficial properties with regards to graphics playing cards, although Nvidia stays the dominant identify by far. While 72.eight p.c of those that learn EHA publications would select GeForce playing cards, AMD has seen its share go up four p.c within the final six months, from 19 p.c to nearly 23 p.c.

Survey: AMD CPUs preferred by 60% of Europeans

Additionally, the survey confirmed nearly everybody who preferred AMD GPUs mixed them with the corporate’s CPUs. An Intel processor/AMD graphics card combo solely accounted for two.9 p.c of the outcomes.

It’s not simply Europe the place AMD is experiencing a recognition surge. In Amazon’s US chart of best-selling CPUs, all however two of the highest ten spots are occupied by AMD processors, and its CPU gross sales have moved forward of Chipzilla in Japan.