Cyberpunk 2077 is among the largest video games coming this yr for consoles and PC. But one platform it’s not headed to any time quickly is Microsoft’s Xbox Game Pass. That’s according to developer CD Projekt Red lead PR boss Radek Grabowski.
During a conversation on Twitter, I used Cyberpunk 2077 for example of a big-name sport that Microsoft may probably attempt to get on Game Pass quickly after launch. That prompted a reply from Grabowski.
“You have to pick another example, Jeff,” reads his message. “No Game Pass plans for Cyberpunk 2077.”
This isn’t shocking. Anticipation for Cyberpunk 2077 is sky-high, and that’s probably going to imply blockbuster gross sales for the open-world sci-fi role-playing journey. Agreeing to place Cyberpunk 2077 on Game Pass may eat into a few of these gross sales. After all, that’s the concept. You pay $10 per 30 days to get video games as a part of a subscription as a substitute of spending full worth on them.
But Game Pass may additionally begin to erode the worth notion of main video video games. A PlayStation proprietor may hesitate on spending $60 on Cyberpunk in the event that they know that their Xbox counterparts are getting the sport as a part of a Netflix-style service. Protecting the notion that video games are price $60 at launch is essential to the long-term viability of big-budget tasks that CD Projekt Red focuses on.
So then why are we even speaking about this? I’ve heard unsubstantiated rumors that Cyberpunk may find yourself on Game Pass quickly after launch. And Microsoft has a co-marketing deal for the sport. This can also be a technique that is sensible for Xbox. But if a marquee, third-party launch finally ends up on Game Pass close to its launch, it’s not Cyberpunk.